J. Chase Marketing
Services

"Materials government folks will really read and remember"

 

Services
J Chase marketing

Consultation and CoachingConsultation and Coaching
TrainingTraining
Marketing MaterialsMarketing Materials
Research & Opportunity IdentificationResearch & Opportunity Identification
Full Business Development SupportFull Business Development Support

 

Consultation and Coaching

"Objective and expert advice and services with revenue-growth orientation"

The coaching method of consultation is one of encouragement and advice to help companies stay the course and focus on goals. Often companies simply need to confirm direction, gain perspective or seek objective advice. This service includes sales and marketing staff coaching, setting standards, expectations and training as well as organization structure and hiring criteria.

Training

"We don't wet your appetite for more, we deliver more"

JCMG offers workshops nationally that are designed to supply small federal government contractors with the real-world knowledge, strategies and tools necessary to obtain federal government business. They are available for on-site presentations for companies, small business entities and industry organizations.

Principle, Cassandra Ford is a popular instructor and speaker at several small business organizations and knows how to get to the point with valuable information you can start to use today. Her energetic, dynamic style provides for a highly interactive seminar.

Marketing Materials

"Materials government folks will really read and remember"

Our experienced creative professionals provide materials as well as corporate images that are suitable for government selling. In addition to the design of materials we offer creative advice for revising current materials and we can assist in the implementation.

  • Website
  • Logo
  • Capability statements
  • Collateral Materials
  • GSA schedule catalogues
  • Brochures
  • Product catalogues
  • One page corporate overviews for electronic or/and print

Research & Opportunity Identification

"Research that gets results"

Our philosophy is that research for research sake is a waste of valuable resources. We not only provide valuable historical buying trends, information and identify upcoming opportunities specific to your company but we give clients direction and guidance on how to use the information to gain access to the buyers. That is our point of differentiation.

The research also gives the advantage of time to plan, set strategy and market to those agencies. With such information in hand company representatives have specific direction. For many small businesses this is a critical point of differentiation.

Information includes:
  • Contracting Agency
  • Contract Number
  • Contract End dates
  • Dollar Value
  • Incumbent name
  • Set Aside Programs
  • NAICs Codes
  • Brief description of requirement
  • Competitor contracts all agencies

Full Business Development Support

"Support that helps you navigate the maze of government procurement"

For companies with limited resources this service can provide marketing outreach, an extension to a small staff or a Washington DC presence. The services under this offering range from retained dedicated hours to on-call or as-needed basis and can be bundled with any of our other services. Examples of the support provided are:

  • Fiscal Year Strategy and Plan
  • Position with Program Office Staff
  • Identify Opportunities
  • Target marketing campaign with emails and phone calls
  • Marketing Representation
  • Schedule and coordinate meetings with meeting preparation
  • Follow-up strategy and tactics
  • Recruit, interview and train business development staff
  • Competitive research
  • Assist with technical proposal set up and development
  • Assistance with the Identification of Decision Makers
  • GSA Schedule Development

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